If you’re lucky enough to have been present when an Irish music session takes over a pub, then you’ll understand what I’m about to share. But like social media marketing? …
7 Steps for a Higher Ed Social Media Campaign
Social media is a marketing tool that many businesses have not figured out how to use and measure the value of, let alone higher ed. Social media is a great way to …
Social Media Demographics for Higher Ed 2014-2015
Social Media is growing quickly and the demographics are shifting as quickly. I spent some time sifting through Pew Research Institute’s reports as well as Google’s YouTube Demographic data and a …
Where does the admissions process really begin?
Many admissions folks in higher ed would say that the admissions process begins at a college fair or with the prospect filling out the form to request a visit. Um, …
Choosing a CMS Selection Committee.
Having been a part of a few Content Management System (CMS) selections for universities both as a committee member and as a vendor, I’ve learned a bit about selection committees. The …
5 Reasons why you shouldn’t use an SEO plugin with WordPress
Stop right there! Don’t use an SEO plugin with WordPress! No. Don’t do it and here’s why.
Pitching your CMS? Please come prepared.
I think of myself as a WordPress advocate. A fanatic at times but in general a cheerleader for the simplicity and extensibility of the WordPress platform. It really is a …
Old school versus New school: the use of mobile devices in the classroom
When I was in school we weren’t allowed to use calculators. It wasn’t until we took physics and calculus that we were allowed to use them – and that was …
Cooking the Web
I love to cook. I’m not a chef but I’m a passable cook. I can do more than boil water and love to try new recipes. I love the art …
KISSing Google Analytics
When it comes to efficiency I’m a tad militant. If I can shave a few seconds off a task – especially one that I repeat over and over again through a …
What to do BEFORE you install WordPress
Have you noticed how software authors and online service providers are very clear about where their responsibility begins and ends? I don’t fault them. It’s good business to be clear. …
Tao of the web
I like to help the people especially when it comes to web related issues. But I have a problem. What to do with run-on-explanations. You see, I’m not one to gloss …