There are no rules here - we're trying to accomplish something
Thomas A. Edison

Samples

This is a portfolio of some of the projects I have had a role in. I have noted the particular roles I played in each. 
Click the image to visit the website or open the source document.

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  • Who: The Harris & Frances Block Foundation
  • Project: Website
  • Role: Project Lead, Concept, Designer, Developer
  • Purpose: Used by development officers of nonprofits to understand the funding priorities of the organization and to apply for funding.
  • https://blockfound.org
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  • Who: Vermont Attractions Association
  • Project: Website
  • Role: Project Lead, Concept, Designer, Developer
  • Purpose: Used by tourists to plan vacations and day-trips to the State of Vermont
  • Of Note: Filterable map of attractions. Tagging based on likely interests.
  • https://www.vtattractions.org
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  • Who: George Mason University
  • Project: Website
  • Role: Project Lead, Worked with contractor to design and implement
  • Purpose: Used by prospects to learn more about programs of interest, university itself, financial aid, and to make contact with key people
  • Of Note: As part of a university-wide website overhaul, I spearheaded the inclusion of content sharing model that allowed for distribution of content while maintaining the source author's control over the content.
  • https://www.gmu.edu
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  • Who: American University
  • Project: Website
  • Role: Project Lead, Worked with internal creative & development teams to design and implement
  • Purpose: Used by prospects to learn more about programs of interest, university itself, financial aid, and to make contact with key people
  • Of Note: Standardized events, actions and labels that led to more effective tracking. Dynamic reporting of on-page admissions data.
  • https://www.american.edu
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  • Who: Lake Champlain Maritime Museum
  • Project: Website
  • Role: Project Lead, Designer, Developer. Designed and implemented this marketing platform based on WordPress, ActiveCampaign, and LeadPages
  • Purpose: Primary introduction to the museum and as a informational overview of services and the museum itself
  • Of Note: Network of websites that share resources and data and are closely tied into an email marketing and lead page platforms.
  • https://www.lcmm.org
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  • Who: Lake Champlain Maritime Museum
  • Project: 8.5 x 11 sheet
  • Role: Project Lead, Designer
  • Activity: Concept & Design
  • Purpose: Used for promotion of an educational program closely aligned with a global initiative called International Year of the Salmon.
  • Download file
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  • Who: Lake Champlain Maritime Museum
  • Project: 5x7 Postcard - hand delivery
  • Role: Project Lead, Designer
  • Activity: Concept & Design
  • Purpose: Used to highlight the hands-on nature of learning of the educational programs at the museum.
  • Download file
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  • Who: Lake Champlain Maritime Museum
  • Project: 8.5 x 11 Single Sheet - hand delivery
  • Role: Project Lead, Designer
  • Activity: Concept & Design of six single sheets for use as a packet or individually
  • Purpose: The set is used in discussions with potential high level donors and sponsors to highlight the breadth of the museum and to demonstrate effective use of funds previously given.

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